The Challenge: Create a video podcast series exploring AI in technology

The Solution: The ask with this series was to create a video podcast featuring technology discussions around AI and how Lenovo is staying ahead of the curve. This series needed to be different and have a unique look to it. We started by conducting brainstorming sessions and created mood boards based off the teams’ findings. Ultimately, three concepts were presented. With a style and look in mind, we worked with a set designer to create a custom set from scratch. The “must-haves” included featuring references to the Lenovo brand and creating an environment that represented creativity and innovation.

I oversaw the set build and the on-site production which involved capturing 9 full episodes, 1 trailer, and multiple social spots. I also handled majority of the post-production work including creating raw cutdowns for content review though creating final episodes. Most of the edit took place in Adobe Premiere Pro.

This project ended up to be a huge success so 9 more episodes were captured at a later date totaling 18 final episodes with the prospect of more to come.

This project was complete while working at StudioNorth.